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What's in it for You
It’s a sign of your good reputation.
BBB membership tells customers and potential customers your company stands for integrity, honesty and customer satisfaction.
Many thousands of dollars are taken from the pockets of B.C. residents every day by unscrupulous business operators and scam artists. To the victims, the loss can mean deferring a planned purchase such as a new appliance or automobile. These losses represent money out of your pocket, too. Through the efforts of the BBB consumer spending is protected and guided away from dishonest business practises.
The BBB is a symbol of ethics and integrity. That is why businesses support it through membership.
Credibility – your reputation is priceless. Most consumer buying decisions are based on a company’s reputation. And, in its own way, the Better Business Bureau helps your company build its reputation. More importantly, it makes sure the unfair business people are held accountable. By recording and investigating consumer complaints, the BBB accumulates a unique file of information that is made available to the public when inquiries are made about the reputations of particular businesses. Using the BBB logo in your advertising can speak volumes to customers and tell them that you support ethical and honest business practices. Your own Company Report on file with the BBB is a sign of your good reputation.
More Customers – Recent research in the marketplace shows that 72% of consumers would prefer to do business with a BBB member company. We can bring customers to your door! We tell 500,000 prospective customers who receive the annual Consumer Guide that you are a BBB member, and your Company Report on our website not only links to your home page, but also gives consumers a map to show your address and location … an edge over your competitors.
Reduces your Operating Costs – Member companies are offered a variety of exclusive discounts such as VISA Merchant discounts; Mastercard Merchant discounts as low as 2.03%; fleet fuel discounts with Esso, Husky/Mohawk, PetroCan; competitive long distance rates and a list of other cost saving benefits.
More Protection – Have you ever been frustrated by unfair competition? Is the fellow down the street using unethical practices to lure your customers away? The BBB works to educate and inform the public of standard practises they should look for when purchasing with a particular industry. The BBB also acts on competitive complaints by using persuasion, or through a concerted effort with a trade group to quickly expose and get to the root of the problem.
Expands Your Market – take advantage of the many opportunities the BBB offers to promote your products and services, and take pride in your membership; let your customers and staff know you are a member of the Better Business Bureau. Word of mouth can be the best advertising.